Knowledge by Execution
Breaking Down Tech for the Mango Man (Aam Aadmi/Regular Person)
SK NEXUS started as a simple blog rooted in one belief: knowledge means nothing if you don’t get your hands dirty.
What kicked off as a small tech blog is now a growing publication ecosystem - built around stories, explainers, and ideas that make tech understandable.
All rooted in technology, seen through a human lens - relevant to the everyday person, not just the experts.
We were tired of 100-word articles claiming to be ‘deep dives’ from ‘tech publications’, so we started writing our own.
We’d had enough of 10k+ member Ln Groups calling themselves a ‘community’ with no pulse, so we built our very own.
We got fed up seeing ‘Do this impossible task and win 5,000 Rs’ events, so we built a healthier version of it on our own.
We were disillusioned by the fact that no one shares their true experiences, so we started sharing our own - from multiple perspectives.
SK NEXUS isn’t just a publication.
It’s a bet. A bet that Pakistan deserves better content.
That people here care about the digital decisions shaping their lives - if you meet them where they are.
If you’re someone who’s tired of surface-level content and wants to go deeper -
Welcome Home.
SK NEXUS is the content side of what we do - if you’re looking for the community where builders learn by doing, you’ll find it here: The Wandering Pro.
Core Verticals
SK NEXUS is made up of three core verticals.
Nexus - For the Tech-Curious
What it is:
A blog for deep, critical tech explainers that make modern tech accessible to Pakistan’s “Bashirs” - folks stuck between knowing just enough and wanting to know more.
What we publish:
Long-form articles
Tech deep dives
Platform critiques
Localized takes on global trends
Why it matters:
This is Pakistan’s only structured tech blog written for us, by us. It's what you read when Twitter threads aren’t cutting it anymore.
What The Tech - News But Not Really
What it is:
A weekly (poorly scheduled) newsletter that makes sense of what’s happening in tech - and why it matters to you.
It’s not about breaking news. It’s about breaking things down.
What we publish:
2-4 stories a week with context and opinion
Straight takes on tech, startups, and policy
Recaps that trade hype for honesty
Occasional chaos, humor, and real talk
Why it matters:
We already have enough tech news - what’s missing is understanding.
You can Google the facts. Scroll the headlines. Ask ChatGPT for a summary.
But knowing what happened isn’t enough anymore.
The world is starting to run dry on context, and that is what WTT hopes to fix.
Arc - Raw Insights, Powered by a Long Career in Tech
What it is:
A personal, evolving space to think out loud about work, technology, and the messy middle of figuring things out.
What shows up here:
Career puzzles and contradictions
Mindset shifts that don’t feel like LinkedIn posts
First-hand riffs on business, product, and pricing
Notes-to-self disguised as short essays
Why it matters:
The internet is full of advice - Arc is about perspective. Short, raw, and rooted in real experience.
Core Tenets
Relentless Execution - Everything we talk about, write about, record about - needs to be based on execution, based on personal experiences.
Ruthless Prioritization - We care more about impact than output. One honest article that moves someone is worth more than ten that do nothing.
Ravenous Curiosity - We’re obsessed with learning - not as a hobby, but as a survival skill. We learn fast, break things, and share what worked (and what didn’t).
The mission is straightforward – make knowledge by execution, accessible to everyone
Knowledge based around tech, career, and business
Knowledge gained by getting stuff done
Knowledge that is accessible for any person
Knowledge that can help you some day
There’s a severe gap in useful, practical, contextually relevant knowledge - especially in places like Pakistan.
We’re here to close it.
The end goal will always be to enable you with accessible information voiced from passion to help you succeed.
Tell them and they forget, teach them and they may remember, involve them and they learn.
