Hey there 👋
When I visit a fancy coffee shop in Lahore, it’s hard not to find laptops with an Apple logo.
That logo does a lot of work. Everybody knows what it means just by seeing it.
Lately there is another logo that is getting a similar level of respect, especially in the enthusiast tech circles.
That is Framework. It’s a small company founded in 2020 that most people haven’t heard of.
See, Framework does not outsell Dell, HP or Lenovo. It’s just a startup even at this point. And it does not appear anywhere in the top laptop makers list.
Framework laptops are not the cheapest option, not even the most powerful ones. Usually, in raw specs, their laptops lose to cheaper machines from other companies.
And yet it is the first new laptop brand that has breathed fresh air into the laptop scene.
Let’s go through why people buy Framework laptops and what it has done to the laptop repairability scene.
What Framework Actually Is
Framework makes laptops that are easier to repair and tinker with.